In the golden days of independent film distributors, companies would often try to disguise experimental fare as traditional drive-in programmers. Pick-Up is an interesting example of this technique: the ad campaign marketed it as southern exploitation fare, complete with a poster depicting a nubile ingénue being menaced by a gang of truck-driving hicks. Viewers who actually saw the film would come to realize the imagery on the poster art only accounted for a few minutes of the film's running time and that the film was a much different proposition than its ad campaign made it seem. Pickup is actually an artsy venture that depicts two young women -- fun-loving and self-styled mystic meeting up with, a young man who is driving a luxury R.V. across the state for an automotive delivery service. When a storm-related detour leaves the trio stranded in the swamp, they decide to indulge in nature -- and each other. Each relives a past trauma that drove them to leave home and the story ends with a very "1970's" surprise ending. Pick-Up was the only feature from ad exec-turned-filmmaker Bernard Hirschenson, who has had a long career making documentaries and television commercials.
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 DVD, $9.99 (https://www.zeusdvds.com/pick-up-1975-dvd/))
